Every business, large or small, in every industry today utilizes software and mobile app development solutions to reach their target audience and establish brand credibility. No matter what your shape and size, a custom software solution can boost your KPIs and prove to be a game-changer in establishing an edge over competitors.

A recent survey of 150+ software development companies, conducted by GoodFirms revealed that custom application development is a top priority for businesses with large operations as it offers flexibility in integrated and adaptive solutions.

But, what about small businesses?

Are small businesses well off with using off the shelf products?

Let’s discover.

Custom Business Software Development for Start-ups

A typical custom software development project might cost you around $36000 on average and take up to 5 months to complete. But, even then, custom software development is a preferred choice for SMBs for its returns in the long haul.

A custom software solution can evolve as your business does without exposing limitations. Let’s explore the benefits of custom application development for start-ups and small businesses:

Unique, Business-Centric Solutions

Custom software development services are often a little more expensive than using off the shelf systems. This is so because custom software solutions meet your business’ unique needs and are tailored to solve your specific challenges- nothing more or less.

A custom software solution can become the concrete foundation of your business, providing you the flexibility to adapt it to your changing needs. If you get one developed by the right custom software development company, such software could be a worthy investment for long-term.

Tailored to your Budget, Deadline, and Specs

You are in total control of your custom software development process. You can analyze the business need, the maintenance costs, timeline, and time-to-market in order to steer the development efforts in your preferred direction.

The best part of custom software development is that you can choose to upgrade the software at any point in the future. All power is in your hands!

Custom Apps Work the Way You Want

Small business owners often face a challenge with off the shelf software solutions. Since these software are designed keeping diverse businesses in mind, they often fail to address specific aspects of your business.

Furthermore, at times, small businesses face the compulsion to tweak their processes in order to completely utilize the benefits and features of a readymade software. On the contrary, with a custom software, you can make full use of its functionality and reap the benefits through features specially designed for you.

Simplified and Seamless Integration

Fewer complications arise in custom-built software solutions as they are built to work alongside your existing systems. Since these have features that fit into your business, they are easy to use and come naturally as part of your business infrastructure.

Since the custom app is optimized for use in various internal departments, your teams will have no issues comprehending features and interfacing the solution.

Introduce Clarity and Efficiency

Small businesses often lack the budget to hire a massive team. Instead of doing that, you can improve the productivity of your existing employees by plugging in operational loopholes with a software solution.

Your custom software development company can help you find business inefficiencies and fill them in while cutting down operational costs. Save time for your workforce to focus on high-priority and high-value work with a custom software that works to make your business more productive.

Improved Business Security

A readymade business software might not have security at its core. But, a custom software can be as secure and robust as you want it to be. Security of data and applications is a top priority for small businesses still establishing a rapport with their customers.

In these times when hackers and malicious attackers can disrupt your company’s image, a custom software can help you build trust and loyalty with improved security arrangements.

A large number of attacks often exploit known vulnerabilities in commonly-used software systems. Guard your business against these by opting for a custom-built software with strong security arrangements.

Reporting and Dashboards

Data speaks for its own relevance and importance in this century. As social media, wearable devices, and the Internet of Things grow in popularity, businesses have multitudes of customer data at hand.

A custom software can be integrated with the right analytics and reporting tools to help you leverage big data and extract insights that can mean the world to your outreach and sales plans.

Learn more about your customers’ behavior, interests, demographics, and offer personalized experiences to them based on intuitive insights. A credible custom software and app development company can help you do that.

Long-term Returns and Massive ROI

Small businesses might view investing in a custom software expensive today. But, the long-term benefits of customized application development stump the investment you make for it. Since small business owners need to be able to scale up and grow, a custom software can be their best solution.

Small businesses have evolving needs, and a customized software can adapt to their future needs seamlessly, coming off as a preferred choice for start-ups.

No Risk Factor

With custom software development, you are in complete charge of your software and can choose to maintain it for as long as you want. Certain off-the-shelf software solutions might go obsolete when their owners decide to no longer support them.

In that case, you will have to migrate to another software, which can be a sudden cost for you. With custom software development, you are in control of your software for its lifetime.

Unmatched Support 24/7

Most custom software development companies offer highly efficient technical support. So, you have round-the-clock access to a team of fully functional developers and testers who keep an eye out for you.

All issues ranging from the tiniest to the most significant ones will have the immediate attention of software developers when you get a custom business application developed. Therefore, you rest peacefully every night knowing there is a team ready to assist you with every challenge that comes up in your software.

Tangible Business Growth and Success

A customized software can help you grow your business by catering to your pain points and solving your unique problems. While seeing results with an off the shelf solution can take some time, a custom software can instantly plug in loopholes and improve business metrics critical for your survival.

Address the key business aspects and maximize critical business metrics with a custom-built software solution. Tasks that you can accomplish through a custom software can be invoicing, billing, tracking payments, work orders, product dispatch, recruiting, time management, and so on. If you need help with employee recruitment, you may visit the Betts Recruiting homepage to see how they can help you.

While these functions might resemble in two separate businesses, there are still differences to be addressed. We believe that no two businesses are the same. And, there are things important to one business that might be secondary for another.

To address these and other factors, you need a custom software developed that sparks your business efficiency and boosts performance.

Pay only for what you need, for the technology you want to leverage, and for functionalities that make sense for your business. Enterprises and small businesses that use custom-built software can witness cost-efficiency when they consider the total lifecycle costs of custom application development.

Whatever you are seeking to achieve in your SMB, a custom software can help you do that. Integrate applications into one custom software and use it across the enterprise to build operations on a flexible and scalable foundation right from the beginning.

Work with a Reliable Custom Application Development Company

CDN Solutions Group has been helping small businesses and start-ups leverage the potential of the latest technologies through custom software development services. We have been catering to start-ups that are on tight budget and timelines for over 18 years now.

Our expertise has helped small business owners get custom software built with cutting-edge technologies, latest features, and stunning UI/UX details.

We offer consultation to SMBs and help them uncover aspects of their businesses that might need a technology hand. We help you leverage software and free up employees from jobs that can be automated and digitized.

Create a digital enterprise right from the ground up with our custom app development services.

We work with businesses in all industries and solve complex challenges with forward-facing solutions. Learn more about our services for SMBs and small businesses.

Reach out to us and one of our specialists will take you through.